A Structural Theory of Social Influence (Structural Analysis - download pdf or read online

By Noah E. Friedkin

ISBN-10: 0511527527

ISBN-13: 9780511527524

ISBN-10: 0521030455

ISBN-13: 9780521030458

ISBN-10: 0521454824

ISBN-13: 9780521454827

This e-book describes how a community of interpersonal impact can function to shape agreements between folks who occupy diverse positions in a gaggle or association. It offers an account of consensus formation that's distinct in its integration of labor from the fields of social psychology and sociology fascinated about workforce dynamics and social constructions.

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Extra info for A Structural Theory of Social Influence (Structural Analysis in the Social Sciences)

Sample text

14) where au = cc for all /', X has been partitioned into observed X and unobserved subsets of variables that affect opinions, and P = (1 — oc)B is based on the subset of coefficients for the observed variables (XB = Xp + e). In this simplified model, the relative weight of the network "norm" is assumed to be the same for all actors, and actors' initial opinions are assumed to be a linear transformation of the observed exogenous conditions (X). If the statistical assumptions of the model are met with respect to £, then an estimate of the effects of the variables in X is obtained along with an estimate of a, the uniform coefficient of social influence.

The balance of forces between exogenous and endogenous influences is a subtle but exceedingly important part of this model. Such a balance of forces was postulated by Festinger: When a person or a group attempts to influence someone, does that person or group produce a totally new force acting on the person, one which had not been present prior to the attempted influence? Our answer is No - an attempted influence does not produce any new motivation or force. Rather, what an influence attempt involves is the redirection of psychological forces which already exist.

The failure of structural role analysis to account for the coordination of social positions motivates the present work. My aim is to develop a structural social psychology that takes into account the structural context in which actors are situated and that describes the manner in which interpersonal agreements and influences arise. Toward a Structural Social Psychology Abstract. I describe new steps for structural analysis that are based on a structural theory of social influence. The theory describes a process in which a group of actors weigh and integrate the conflicting influences of significant others within the context of social structural constraints.

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A Structural Theory of Social Influence (Structural Analysis in the Social Sciences) by Noah E. Friedkin


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